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Showing posts with the label marketing

Better Your Business Card

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3.5 x 2 In that small space, you're supposed to be able to convey everything. Who you are, what you do, and most importantly, why the person holding this piece of card stock should hang onto it and contact you in the future. Business cards are a hallmark of the industry, and for many businesses, you've "made it" if you've got a company card. But in the technological world we still live in today, do business cards still have a chance? That's up for debate, but according to Entrepreneur , the answer is still "yes" - at least for now. Business cards provide a first impression for your business, and it's also a personal way to swap information, rather than just adding your name to someone's phone and getting lost in their contact list. Not only that, but it also shows that you are prepared. Whether at a networking event or a showing, being able to pull out a business card when a person asks for your info shows that you've put though...

Building Your Brand

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As the busy season of real estate begins to slow down, now is the time for those side projects to ramp up and be taken off the back burner. For real estate agents, one of those projects should be brand building. In the days of social media, everyone has a personal brand. The digital footprint you leave behind on a daily basis says a lot about you and your business or company. Real estate agents are quite often a one-man or one-woman show, so building your personal brand is important to stand out and draw business. According to Monster , "whether you like to think about it or not, right now there are people thinking about your very own brand of whatever you are and do, and they're deciding if they want to make it one of their favorites." Of course, you want to be the favorite real estate agent in town! So we've compiled a few tips to help you build your brand to new heights: Know and Be Yourself If you're going to spend your lifetime working in an i...