Perrie & Associates

As the busy season of real estate begins to slow down, now is the time for those side projects to ramp up and be taken off the back burner. For real estate agents, one of those projects should be brand building. In the days of social media, everyone has a personal brand. The digital footprint you leave behind on a daily basis says a lot about you and your business or company. Real estate agents are quite often a one-man or one-woman show, so building your personal brand is important to stand out and draw business. According to Monster , "whether you like to think about it or not, right now there are people thinking about your very own brand of whatever you are and do, and they're deciding if they want to make it one of their favorites." Of course, you want to be the favorite real estate agent in town! So we've compiled a few tips to help you build your brand to new heights: Know and Be Yourself If you're going to spend your lifetime working in an i

It's August, and the stage is set for one of the biggest real estate events of the year - the FMLS Showcase! The Southeast Residential Real Estate Trade Show is August 24 from 9:30 to 4:30 at the Cobb Galleria, and we here at Perrie & Associates could not be more excited at this event! The even brings together realtors, real estate professionals, and other affiliated industries for a day of networking and learning. More than 3,000 industry professionals are expected to attend this year's event and over 140 industry vendors will be represented at the show. National and regional speakers will be in attendance to discuss timely issues facing the industry, making this a great opportunity for those working in real estate. For this year's 17th annual show, technology use in the industry will be a primary focus. "Technology is increasingly at the forefront of our daily business and lives. This year's trade show will highlight all areas of our industry,